Use when the user asks to "build audience segments from my customer list", "make value-based / lookalike seed lists", "set up exclusion / suppression segments", or "map audiences to funnel stages across platforms"; turns the user's OWN customer/CRM/GA4 export into seed audiences, value-based lookalike SEED lists, exclusion/suppression segments, and a cross-platform funnel-stage targeting map…
Install
npx skills add aaron-he-zhu/aaron-marketing-skills --skill audience-segment-buildernpx skills add aaron-he-zhu/aaron-marketing-skills --skill audience-segment-builder -a claude-code -gnpx skills add aaron-he-zhu/aaron-marketing-skills --skill audience-segment-builder -a codex -ggemini skills install https://github.com/aaron-he-zhu/aaron-marketing-skills.git --path ad/research/audience-segment-buildergh skill install aaron-he-zhu/aaron-marketing-skills audience-segment-buildergit clone --depth 1 https://github.com/aaron-he-zhu/aaron-marketing-skills /tmp/aaron-he-zhu__aaron-marketing-skills
mkdir -p ~/.claude/skills ~/.agents/skills
cp -R /tmp/aaron-he-zhu__aaron-marketing-skills/ad/research/audience-segment-builder ~/.claude/skills/audience-segment-builder # Claude Code
cp -R /tmp/aaron-he-zhu__aaron-marketing-skills/ad/research/audience-segment-builder ~/.agents/skills/audience-segment-builder # Codex, Cursor, Gemini CLI, Copilot, OpenCode