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Brand Discovery

affaan-m

Use when a brand needs to discover or articulate its identity through structured multi-session interviews. Covers purpose, positioning, audience, personality, voice, narrative, and founder-brand tension across 8 modules using laddering, 5 Whys, and projective techniques. Produces a resumable session with disk-persisted state and a master brandbook (90_SYNTHESIS.md).

Install

The individual skill folder is not confirmed. This command opens the repository’s skill selector; follow the upstream instructions.

skills CLI
npx skills add affaan-m/ECC