Re-read every lost deal in your CRM (HubSpot, Pipedrive or Upsales; Salesforce via the CRM layer) with its calls, meetings and notes, replace "not interested" with the real reason plus a reopen condition, then watch for those conditions — a shipped feature, a renewal date, a champion moving, the account coming back to your site — and draft a personal note that quotes the original conversation
Install
npx skills add cognyai/claude-code-marketing-skills --skill closed-lost-revivalnpx skills add cognyai/claude-code-marketing-skills --skill closed-lost-revival -a claude-code -gnpx skills add cognyai/claude-code-marketing-skills --skill closed-lost-revival -a codex -ggemini skills install https://github.com/cognyai/claude-code-marketing-skills.git --path skills/closed-lost-revivalgh skill install cognyai/claude-code-marketing-skills closed-lost-revivalgit clone --depth 1 https://github.com/cognyai/claude-code-marketing-skills /tmp/cognyai__claude-code-marketing-skills
mkdir -p ~/.claude/skills ~/.agents/skills
cp -R /tmp/cognyai__claude-code-marketing-skills/skills/closed-lost-revival ~/.claude/skills/closed-lost-revival # Claude Code
cp -R /tmp/cognyai__claude-code-marketing-skills/skills/closed-lost-revival ~/.agents/skills/closed-lost-revival # Codex, Cursor, Gemini CLI, Copilot, OpenCode