Creates a structured competitive analysis comparing features, pricing, and positioning across 3-5 direct and indirect competitors, with a 2x2 map and actionable strategic recommendations. Use before entering a market, planning differentiation, or after losing deals. For market size rather than competitor positioning, use discover-market-sizing instead.
Install
npx skills add product-on-purpose/pm-skills --skill discover-competitive-analysisnpx skills add product-on-purpose/pm-skills --skill discover-competitive-analysis -a claude-code -gnpx skills add product-on-purpose/pm-skills --skill discover-competitive-analysis -a codex -ggemini skills install https://github.com/product-on-purpose/pm-skills.git --path skills/discover-competitive-analysisgh skill install product-on-purpose/pm-skills discover-competitive-analysisgit clone --depth 1 https://github.com/product-on-purpose/pm-skills /tmp/product-on-purpose__pm-skills
mkdir -p ~/.claude/skills ~/.agents/skills
cp -R /tmp/product-on-purpose__pm-skills/skills/discover-competitive-analysis ~/.claude/skills/discover-competitive-analysis # Claude Code
cp -R /tmp/product-on-purpose__pm-skills/skills/discover-competitive-analysis ~/.agents/skills/discover-competitive-analysis # Codex, Cursor, Gemini CLI, Copilot, OpenCode