Draft blog posts, social media, email newsletters, landing pages, press releases, and case studies with channel-specific formatting and SEO recommendations. Use when writing any marketing content, when you need headline or subject line options, or when adapting a message for a specific platform, audience, and brand voice.
Install
npx skills add anthropics/knowledge-work-plugins --skill draft-contentnpx skills add anthropics/knowledge-work-plugins --skill draft-content -a claude-code -gnpx skills add anthropics/knowledge-work-plugins --skill draft-content -a codex -ggemini skills install https://github.com/anthropics/knowledge-work-plugins.git --path marketing/skills/draft-contentgh skill install anthropics/knowledge-work-plugins draft-contentgit clone --depth 1 https://github.com/anthropics/knowledge-work-plugins /tmp/anthropics__knowledge-work-plugins
mkdir -p ~/.claude/skills ~/.agents/skills
cp -R /tmp/anthropics__knowledge-work-plugins/marketing/skills/draft-content ~/.claude/skills/draft-content # Claude Code
cp -R /tmp/anthropics__knowledge-work-plugins/marketing/skills/draft-content ~/.agents/skills/draft-content # Codex, Cursor, Gemini CLI, Copilot, OpenCode