Google Tag Manager container audit — tag health, orphaned and paused tags, duplicate GA4 config, trigger coverage, Consent Mode, naming, workspace hygiene
Install
npx skills add cognyai/claude-code-marketing-skills --skill gtm-auditnpx skills add cognyai/claude-code-marketing-skills --skill gtm-audit -a claude-code -gnpx skills add cognyai/claude-code-marketing-skills --skill gtm-audit -a codex -ggemini skills install https://github.com/cognyai/claude-code-marketing-skills.git --path skills/gtm-auditgh skill install cognyai/claude-code-marketing-skills gtm-auditgit clone --depth 1 https://github.com/cognyai/claude-code-marketing-skills /tmp/cognyai__claude-code-marketing-skills
mkdir -p ~/.claude/skills ~/.agents/skills
cp -R /tmp/cognyai__claude-code-marketing-skills/skills/gtm-audit ~/.claude/skills/gtm-audit # Claude Code
cp -R /tmp/cognyai__claude-code-marketing-skills/skills/gtm-audit ~/.agents/skills/gtm-audit # Codex, Cursor, Gemini CLI, Copilot, OpenCode