Decide when a proven paid campaign has earned a budget increase, how large each step should be, how the ramp sequences over weeks and months, and how to avoid performance collapse on the way up - including readiness gates, vertical vs horizontal scaling, and rollback triggers.
Install
npx skills add mbfinotti/advertising-skills --skill paid-media-scalingnpx skills add mbfinotti/advertising-skills --skill paid-media-scaling -a claude-code -gnpx skills add mbfinotti/advertising-skills --skill paid-media-scaling -a codex -ggemini skills install https://github.com/mbfinotti/advertising-skills.git --path skills/paid-media-scalinggh skill install mbfinotti/advertising-skills paid-media-scalinggit clone --depth 1 https://github.com/mbfinotti/advertising-skills /tmp/mbfinotti__advertising-skills
mkdir -p ~/.claude/skills ~/.agents/skills
cp -R /tmp/mbfinotti__advertising-skills/skills/paid-media-scaling ~/.claude/skills/paid-media-scaling # Claude Code
cp -R /tmp/mbfinotti__advertising-skills/skills/paid-media-scaling ~/.agents/skills/paid-media-scaling # Codex, Cursor, Gemini CLI, Copilot, OpenCode