Build a positioning and narrative where the developer is the hero and a real trend is the villain. Use when the messaging describes the product instead of the problem, sounds like every competitor, or has no urgency because nothing is at stake.
Install
npx skills add AIDevGTM/gtm-cofounder --skill positioning-and-storynpx skills add AIDevGTM/gtm-cofounder --skill positioning-and-story -a claude-code -gnpx skills add AIDevGTM/gtm-cofounder --skill positioning-and-story -a codex -ggemini skills install https://github.com/AIDevGTM/gtm-cofounder.git --path skills/04-positioning-and-storygh skill install AIDevGTM/gtm-cofounder positioning-and-storygit clone --depth 1 https://github.com/AIDevGTM/gtm-cofounder /tmp/AIDevGTM__gtm-cofounder
mkdir -p ~/.claude/skills ~/.agents/skills
cp -R /tmp/AIDevGTM__gtm-cofounder/skills/04-positioning-and-story ~/.claude/skills/positioning-and-story # Claude Code
cp -R /tmp/AIDevGTM__gtm-cofounder/skills/04-positioning-and-story ~/.agents/skills/positioning-and-story # Codex, Cursor, Gemini CLI, Copilot, OpenCode