Design a detailed value proposition using a 6-part JTBD template — Who, Why, What before, How, What after, Alternatives. Use when creating a value proposition, analyzing customer value delivery, or articulating why customers should choose your product.
Install
npx skills add phuryn/pm-skills --skill value-propositionnpx skills add phuryn/pm-skills --skill value-proposition -a claude-code -gnpx skills add phuryn/pm-skills --skill value-proposition -a codex -ggemini skills install https://github.com/phuryn/pm-skills.git --path pm-product-strategy/skills/value-propositiongh skill install phuryn/pm-skills value-propositiongit clone --depth 1 https://github.com/phuryn/pm-skills /tmp/phuryn__pm-skills
mkdir -p ~/.claude/skills ~/.agents/skills
cp -R /tmp/phuryn__pm-skills/pm-product-strategy/skills/value-proposition ~/.claude/skills/value-proposition # Claude Code
cp -R /tmp/phuryn__pm-skills/pm-product-strategy/skills/value-proposition ~/.agents/skills/value-proposition # Codex, Cursor, Gemini CLI, Copilot, OpenCode