Use when the user asks to "analyze competitors" or "竞品分析"; benchmarks competitor keywords, content, backlinks, AI citations, and traffic share into strengths, weaknesses, and an action plan. Not for a pairwise topic-coverage gap map — use content-gap-analysis. 竞品分析/竞争对手
安装
npx skills add aaron-he-zhu/aaron-marketing-skills --skill competitor-analysisnpx skills add aaron-he-zhu/aaron-marketing-skills --skill competitor-analysis -a claude-code -gnpx skills add aaron-he-zhu/aaron-marketing-skills --skill competitor-analysis -a codex -ggemini skills install https://github.com/aaron-he-zhu/aaron-marketing-skills.git --path seo-geo/survey/competitor-analysisgh skill install aaron-he-zhu/aaron-marketing-skills competitor-analysisgit clone --depth 1 https://github.com/aaron-he-zhu/aaron-marketing-skills /tmp/aaron-he-zhu__aaron-marketing-skills
mkdir -p ~/.claude/skills ~/.agents/skills
cp -R /tmp/aaron-he-zhu__aaron-marketing-skills/seo-geo/survey/competitor-analysis ~/.claude/skills/competitor-analysis # Claude Code
cp -R /tmp/aaron-he-zhu__aaron-marketing-skills/seo-geo/survey/competitor-analysis ~/.agents/skills/competitor-analysis # Codex, Cursor, Gemini CLI, Copilot, OpenCode