Plan marketing campaigns with objectives, audience segmentation, channel strategy, content calendars, and success metrics. Use when launching a campaign, planning a product launch, building a content calendar, allocating budget across channels, or defining campaign KPIs.
Install
npx skills add anthropics/knowledge-work-plugins --skill campaign-planningnpx skills add anthropics/knowledge-work-plugins --skill campaign-planning -a claude-code -gnpx skills add anthropics/knowledge-work-plugins --skill campaign-planning -a codex -ggemini skills install https://github.com/anthropics/knowledge-work-plugins.git --path marketing/skills/campaign-planninggh skill install anthropics/knowledge-work-plugins campaign-planninggit clone --depth 1 https://github.com/anthropics/knowledge-work-plugins /tmp/anthropics__knowledge-work-plugins
mkdir -p ~/.claude/skills ~/.agents/skills
cp -R /tmp/anthropics__knowledge-work-plugins/marketing/skills/campaign-planning ~/.claude/skills/campaign-planning # Claude Code
cp -R /tmp/anthropics__knowledge-work-plugins/marketing/skills/campaign-planning ~/.agents/skills/campaign-planning # Codex, Cursor, Gemini CLI, Copilot, OpenCode